Today's post is brought to you by the letter "C"

I'm working on a play about sales (don't ask) and I just came to realize the secret to mass beer sales! It's the letter "C", or the sound "k-" if you like.

What products have the highest volume of sale? Canadian, Kokanee, Coors, Corona...

Even to a lesser extent, Alexander Keith's, Lucky, Black Ice, Old Milwaukee, Rickard's, Big Rock, Heineken, Pilsner Urquell...

No wonder no one buys Sleeman's.